Dr. Md. Imran Hossain
(Associate Professor)Department of Marketing
Faculty of Business Studies
Contact
Email:
mihossain@bu.ac.bd
Phone:
01711852619
Short Biography:
Dr. Md. Imran Hossain is an Associate Professor in the Department of Marketing, Faculty of Business Studies at the University of Barishal, Bangladesh. He has his doctoral degree in Marketing from Chungnam National University, South Korea. His research explores the intersection of technology and consumer behavior, with particular attention to educational technologies, generative AI, and innovative digital platforms. Methodologically, he specializes in survey-based research and advanced analytical techniques such as regression and structural equation modeling (SEM). In his academic role, he teaches a diverse set of courses, including Business Communication, Human Resource Management, E-Business, Environmental and Social Marketing, and Marketing Research.
Research Interests:
Education
| Degree Name | Group/Major Subject | Institute | Country | Passing Year |
|---|---|---|---|---|
| Doctor of Philosophy (Ph.D.) | Marketing | Chungnam National University | South Korea | 2025 |
| Master of Business Administration (MBA) | Marketing | University of Dhaka | Bangladesh | 2012 |
| Bachelor of Business Administration (BBA) | Marketing | University of Dhaka | Bangladesh | 2011 |
Experience
| Title | Organization | From Date | To Date |
|---|---|---|---|
| Associate Professor | University of Barishal | 2025-08-31 | till now |
| Assistant Professor | University of Barishal | 2017-12-26 | 2025-08-30 |
| Lecturer | University of Barishal | 2015-04-15 | 2017-12-25 |
Research Activities
No Data Found
Resources
No Data Found
Publication
| Sl. | Details |
|---|---|
| 1 |
Hossain, M. I., Sabbir, M. M., & Jun, K. H. (2025). Understanding Organic Food Consumption as a Sustainable Choice in the Post-COVID Era Through the Lens of Extended Theory of Planned Behavior: The Moderating Role of Health Value. 아태비즈니스연구, 21-46. http://doi.org/10.32599/apjb.16.1.202503.21 KCI Indexed Read more |
| 2 |
Hossain, M. I., Rahman, M. S., & Jun, K. H. (2024). Determinants of internet of things (IoT) smart home technology (SHT) adoption behavior of consumers: Empirical evidence from a least developed country (LDC). Information Development, 0(0). https://doi.org/10.1177/02666669241254054 SSCI and Scopus Indexed. Read more |
Award
| Award Type | Title | Year | Country | Description |
|---|---|---|---|---|
| Academic Excellence Award | Best Researcher Award | 2025 | South Korea | Awarded the Best Researcher Award at the Chungnam National University (CNU) Graduate Research Fair in recognition of outstanding academic achievements and exceptional research contributions. |
| Academic Excellence Award | Distinguished Paper Award | 2025 | South Korea | Received the Distinguished Paper Award at the 7th International Conference on IR 4.0 and GVC (ICIG 2025), hosted by Chungnam National University (CNU), Daejeon, Korea, from May 29–31, 2025. |
| Academic Excellence Award (Doctoral program)) | Dean's Award | 2024 | South Korea | This award was presented by the College of Economics and Management, Chungnam National University, South Korea, in recognition of outstanding achievement in the doctoral degree program. |
| Merit Scholarship | Global Korea Scholarship (GKS-G) | 2020 | South Korea | This scholarship was awarded by the National Institute for International Education (NIIED), Ministry of Education, South Korea, for pursuing a one-year Korean language program at Kangwon National University and a three-year doctoral degree at the College of Economics and Management, Department of Business Administration, Chungnam National University, South Korea. |
| Merit Scholarship | Bangladesh Government Scholarship | 2012 | Bangladesh | Received the Bangladesh Government Merit Scholarship at the Master of Business Administration (MBA) level from the University of Dhaka in recognition of outstanding achievement in Bachelor of Business Administration (BBA) Examination 2008-2011. |
Teaching
| Course | Resources Link | Semester/Year |
| Human Resource Management | ||